| Did you know that those who build search | | | | 90% of people in the website building game |
| engine optimized websites generally all fail | | | | are always chasing the higher searched for |
| before their website is even online? | | | | more competitive keyword terms. |
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| It's a sad but true fact and the main reason | | | | Im more than happy to take the less searched |
| for this is due to their poor market research | | | | for keyword terms. The less competition the |
| and keyword research. Before you even | | | | easier it is to get visitors to my website. |
| consider building a website you must check | | | | |
| out whether or not the market your entering | | | | Where do I find the various rc car models? |
| is one that you can succeed in. | | | | Pretty simple...I visit google and type in rc |
| | | | car models or rc car model list. I then visit |
| To be successful you need to find a makert | | | | each site making note of the various |
| that you can compete in. Building a site on | | | | different types of models. |
| health and fitness will never be successful. | | | | |
| However in saying that you can dig deeper | | | | In this example we'll take the RC10GT2 RS RTR |
| into that market to discover niches that you | | | | W/ Radio. That means absolutly nothing to me |
| stand a chance of competiting in. | | | | but I can guarantte that if a rc car |
| | | | enthusiast came to my website he would know |
| In this example we will use remote control | | | | exactly what it is. |
| (rc) toys as our market. Our common knowledge | | | | |
| tells us there are many diffferent types of | | | | On the keyword research tool I place the |
| rc toys available so we decide that the best | | | | term: RC10GT2 |
| plan of action is to build several different | | | | |
| sites on each type of rc toy. | | | | * rc10gt2 - 34 visitors a day |
| | | | |
| * Site 1: rc cars - 1,109 visitors per day | | | | * setup sheets for rc10gt2 - 5 visitors a day |
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| * Site 2: rc helicopters - 663 visitors per | | | | Pretty interesting results. Thats only for |
| day | | | | one rc car model. In google there are less |
| | | | than 13,500 competiting websites for that |
| * Site 3: rc airplanes - 451 visitors per day | | | | term. Most of those sites wouldnt even be |
| | | | optimized or have any external linking |
| * Site 4: rc tanks - 157 visitors per day | | | | campaigns done for them. |
| | | | |
| * Site 5: rc boats - 323 visitors per day | | | | Could I rank highly for that term? I would |
| | | | say most definitly yes. |
| (Many of the above terms have a lower level | | | | |
| niche. For example you could have gas powered | | | | Imagine if I have 40 different rc model |
| rc cars. To keep it more simple I will only | | | | kewyord pages each getting about 20 visitors |
| focus on the top level niche) | | | | a day. |
| | | | |
| The visitor count for each of the above terms | | | | That will be over 800 visitors. |
| is pretty high. The fact is if I built my | | | | |
| websites on those terms it would be very hard | | | | Now back to the start. |
| to compete. This is were the keyword research | | | | |
| comes in. | | | | Site 1: rc cars - 1,109 visitors per day |
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| There are a number of ways I can go about | | | | That term I will never rank high for. |
| this but on this occassion the best option | | | | |
| may be to try and compete for the specfic | | | | But by doing a little research I could find |
| models of each of those rc toys. | | | | the keyword terms that will nearly provide me |
| | | | with those numbers of visitors. The only |
| The benefits to this are huge. If I choose to | | | | difference is that I can compete for those |
| compete for each model not only will it | | | | specific terms. Not only that, I can offer |
| create a more specific search which I stand a | | | | products on my site for each of those models. |
| much higher chance of ranking highly for, I | | | | Thanks to how specfic my keyword research has |
| can also offer product links to those models. | | | | been the chances of converting those visitors |
| (Through my affiliate link of course) | | | | into cash is much higher. |
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